Sunstone and American Power Yoga Unite to Transform Boutique Fitness in North Texas

Dallas, Texas (November 11, 2014) – Sunstone announces the acquisition of the American Power Yoga brand. Both Dallas-based companies have spent 14 years dedicated to providing unique group fitness experiences. Sunstone is known for its high quality consistently-sequenced classes, outstanding class availability, and the most competitive pricing. American Power Yoga is widely recognized for its inspiring teacher-sequenced power yoga classes. The integration of the two approaches offers the Dallas community the best of both under one membership.

Kurt Johnsen, founder of American Power Yoga, is enthusiastic about the transition his brand will undergo. “The marriage of our two brands is really a big deal. Our companies share a mission to bring the tools found in yoga to as many people as possible. Through becoming a part of Sunstone, American Power Yoga has gained a means of offering our students more access to healthier, better lives.”

The transition of American Power Yoga on Mockingbird will expand the location’s class offerings and member benefits. The entire Sunstone network will have the option to provide American Power Yoga classes. Kurt Johnsen will be active throughout Sunstone, teaching occasional classes, leading workshops, creating Sunstone branded retreats, and instructing in Sunstone Academy’s Fitness Leadership Program.

“We are excited to be working with Kurt Johnsen and his talented team of instructors” says Sunstone CEO Brandon Hartsell. “The acquisition of APY is strategic to our vision to provide the Dallas community the optimal membership experience. At Sunstone, Signature Membership- our most inclusive membership option, provides free guest privileges, unlimited attendance at our 13 locations, and complimentary Manduka mat and towel service for the low price of $99 per month. We provide unparalleled access, quality and value. The addition of American Power Yoga will round out our robust offerings adding both variety and texture through a teacher-sequenced class.”

The integration of American Power Yoga into the Sunstone brand has positioned the boutique fitness company to immediately add value for its members and appeal to a larger audience in DFW. The organization is closer than ever to achieving its vision of becoming one of the world’s most influential fitness associations. Sunstone has plans to add several locations over the coming year. They will also continue to expand their product offerings to include relevant and effective classes such as their barre-inspired “Sculpt” class due to debut at the McKinney location in January.

About Sunstone: Sunstone is the go-to boutique fitness organization in North Texas. With 13 studio locations and an 8,000 sq. ft. teacher training academy, Sunstone offers students high quality instruction, unmatched class availability, and the most competitive pricing. The company appeals to all fitness levels and provides superior guidance in group fitness including yoga, Pilates, high intensity training, resistance training, and resistance stretching.

Visit www.sunstoneFIT.com for locations and schedules.
Contact Information:

Christi McCrary

christimccrary(at)sunstonefit(dot)com

214-764-2119 x 1700

 

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