Why your brand will soon need an artificial intelligence strategy

Why your brand will soon need an artificial intelligence strategy While agencies are thinking about how we can monetise artificial intelligence (AI) and what this means for our industry, Stephen Hawking and Elon Musk are debating whether or not AI is going to kill us all. Unfortunately, the whole concept of, 'we can … Read […]

OpenView Venture Partners Boosts Talent with New Head of Marketing Strategy

Boston, MA (PRWEB) March 13, 2015 OpenView Venture Partners, one of the world’s leading expansion-stage B2B software investment firms, announced today that Kyle Lacy will join the Boston-based VC as its new Head of Marketing Strategy. Lacy, who previously served as the Director of Global Content Marketing for Salesforce’s Marketing Cloud, brings a wealth of […]

Managerial Economics & Business Economics as Business strategy

by jisc_infonet What is managerial economics? Managerial economics is defined as ‘consisting the use of economic mode of thought to analyze business situations. Managerial Economics had its beginning in the early part of 1950’s. It has progressively displaced the term business economics. It refers to the firm’s decision-making process. Managerial economics is more of an […]